I own products

like the head chef.

**

Specialized in growth, e-commerce and AI.

Experience in product management.

**

Specialized in growth, e-commerce and AI.

Experience in product management.

I own products

like the head chef.

**

Specialized in growth, e-commerce and AI.

Experience in product management.

SELECTED PROJECTS

SELECTED PROJECTS

Product Design

System Design

Help users discover

10K+ stores and 4M+ items

Product Design

System Design

Help users discover

10K+ stores and 4M+ items

Product Design

System Design

Help users discover

10K+ stores and 4M+ items

Behavior Design

Product Strategy

Retain users using

ML & personalization

Behavior Design

Product Strategy

Retain users using

ML & personalization

Behavior Design

Product Strategy

Retain users using

ML & personalization

0→1 Problem Framing

Ethical AI

Guide users to make more ethical decisions with AI

CMU x Honda Research Institute

0→1 Problem Framing

Ethical AI

Guide users to make more ethical decisions with AI

CMU x Honda Research Institute

0→1 Problem Framing

Ethical AI

Guide users to make more ethical decisions with AI

CMU x Honda Research Institute

Copyright © 2025 Lucy Ji Soo Choi

All rights reserved.

CHOI

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